Make your website attractive to visitors

What Really Makes A Website Attractive To The Majority Of Visitors?

What Really Makes A Website Attractive To The Majority Of Visitors?

When looking to present yourself well to the general public and to place all information online, you’re going to want to ensure that the website you create is gorgeous. Now, beauty is in the eye of the beholder, so you’re not going to impress everyone, but you can still possess something that the majority find more than acceptable. Creating a website is all about satisfying the needs of the visitor and making sure you’re getting your messages across. It’s a marketing method as well as an information center, so things need to be on point. 

What makes an attractive website, though? You’ve probably surfed thousands of sites in your time, but have you ever really stopped and thought about the ones you like vs. the ones you really don’t like? Here are a few points: 

Amazing First Impressions 

First impressions are vital when it comes to the look and feel of any website. Sometimes, your first impression might be wrong, but it’s typically correct. As soon as you log into a website, you can pretty much tell if you’re going to like it or not. You’ve probably been on sites that give you a bad vibe lots of times. They’re not organized, the font is awful, you have no idea what you’re looking at, and you just want to leave immediately. 

Don’t be like those sites. 

It’s Not Too Complicated 

If a website has too many different options and is overly done, it can be a bad thing. It’s tempting to try and make it look like the most advanced page, but that will not satisfy the eyes of visitors. Anyone versed in website design will tell you that you need to create something that is informative while keeping a level of simplicity. Beauty isn’t always down to have the best features. 

You Can Get Around It Pretty Simply 

A website is supposed to be easily navigable. If the navigation of your website is not good, then people won’t rush to come back. It’s a basic aspect and something that shouldn’t be thought about all that much. Make sure people can click on where they want to go and find all of the right pages. Don’t overthink this kind of thing as it’s not impressive to overcomplicate it. 

It Sticks Entirely With The Overall Brand And Style 

If your website looks a little like it doesn’t belong with the rest of your business or project, then that’s not going to be helpful. People will feel as though they’ve entered the wrong website whenever they head onto it. This isn’t the kind of thing you’ll want to create. Let people feel certain and comfortable with where they are when they head onto the site. 

Easy Means Of Contact

If visitors can easily contact the administrator or the business as a whole, then they’re going to be a lot more comfortable with the website. It’s sort of awkward not being able to get in touch with someone when you’re in need of an answer. Every single website should have a contact page with all the necessary information. 


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Dave Gardner

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